stop copying me: desire and design thinking

Chris Kalaboukis
4 min readJul 25, 2021

Today we’re talking about mimetic theory. It’s an interesting philosophy that I only just came across. When I first heard the name, it had to do with memes because memes are powerful ways of communication nowadays. If you ask me so much, communication happens through memes that I almost think are more effective than real reporting when sharing the truth.